This logo for startup creative, digital, and marketing talent recruitment company, Bossh., uses a clean and simple style, giving a professional corporate look and feel, while the typeface choice adds a dash of personality. The simple logo allows plenty of scope for the startup to grow their visual identity as the business matures.

Initially I created several graphical and illustrative concepts based on the brief given, which forced the startup members to reconsider what identity they want to convey to people. The clean and simple approach was settled on, resulting in this logo.